Invantage started to organize niche events in early 2010, when we analyzed there is no coverage of widespread algorithmic trading in financial markets. We first organized conference called ALGO TRADE in 2010, that was attended by mere 50 people from all over the world and we saw that there is a growing interest to explore this constantly evolving subject. Following year we organised event HIFREQ TRADE that was attended by 100 people. It has received great feedback and it gradually increased in size to about 200 attendees in the consequent years. In 2015 however we were facing diminishing interest from investors due to the increased scrutiny and regulatory instability with aim to lower the algo presence in electronic markets. Now in 2016 we are looking to increase the coverage and explore the changes within ever evolving financial technology and bring you the events in order to facilitate the ongoing discussion of continual advancements.